Gate13 helps Helen from KindySwag out with her online strategy  |
Kindy Swag
Kindy Swag, owned by Helen Gosper, produces a roll-out napping solution for young children.
Helen asked Gate13 whether upgrades to programs would be automatically uploaded to the Kindy Swag site. Gate13 said that due to the rapidly advancing nature of eCommerce, they would always recommend using a server based shopping cart rather than having a one off cart built for your site. This means that every time your service providerintroduces a new innovation or advances a feature, you will immediately receive the upgrade and not have to buy or download new instalments.
Gate13 highlighted the importance of clearly identifying your target market and minimising the number of hurdles that a shopper must overcome to finalise their purchase. Helen wanted to steer clear of cheques and wanted to hear from Gate13 about their thoughts on safe credit card transactions. Gate13 advised Helen that credit cards were indeed the most straightforward way for her to process payments and that using a third party, such as PayPal, would maximise security and reliability and reduce the likelihood of any fraudulent activities. Gate13’s shopping cart solutions integrate with PayPal and numerous other banks and secure payment services. |